According to the findings of the latest EMS-C-EMS survey, published at the end of July, the TV channel Euronews, which is headquartered in Lyon, is the leader in terms of viewer reach, among the international news channels in 20 European countries.
In particular, the channel has continued to hone its competitive edge in terms of weekly audience share in 5 of its key markets. The channel now has 5.4 million viewers in France, the UK, Germany, Italy and Spain, i.e. 17% more than CNN International (4.6 million) and 67% more than BBC World News (3.3 million).
The survey, which measures the media consumption of 46 million European decision makers and businesspeople in Western and Eastern Europe, also shows that 17.6% of the highest earners and the most influential people watch Euronews every week.
